In line with this vision, PT. The Insan Aksara effort has a mission:
Providing the best service and the easiest way for all levels of Indonesian society to get access to books. Uniting stakeholders in the book industry in Indonesia (starting from readers, writers, to publishers) in one virtual place to interact and share information. Encouraging and supporting innovation by respecting and protecting the intellectual rights of the author of the written work.
The Insan Aksara Business is a subsidiary of PT. Makara Mas, who has a vision of building a literacy ecosystem for the Indonesian people by utilizing information technology to create a forum and a book-loving community.